La Capital CF, the team led by rising FC Barcelona and Spanish national star Lamine Yamal and fronted by popular streamer La Cobra, announced Yatekomo as a main sponsor (June’25). The iconic Noodles brand was supporting one of the most dynamic and media-savvy teams in the league.
And it is not all! Yatekomo launched a super spicy limited edition: Yatekomo La Capital By Lamine Fuego and Infierno that will be available until February 2026! To all boldest Lamine’s fans across Spain: get ready to be delighted and to turn up the heat with more flavor, innovation, and fun!
The sponsorship was unveiled during theKings World Cup Clubs competition in Paris (June’25), marking a high-profile debut for this exciting collaboration.
As the team’s main sponsor, Yatekomo enjoyed prominent visibility on the team’s official kit (sleeve), product placement during live broadcasts, and the chance to create exclusive content and unique fan experiences for both La Capital CF supporters and Yatekomo customers.
Mireia Mulet, Marketing Director Spain at GBfoods Europe, commented: "Bringing together Yatekomo and La Capital CF perfectly shows how we can make the most of the Kings League ecosystem. This partnership highlights the growing commercial potential of a format that blends sport and entertainment in a completely new way.
With this partnership, Yatekomo and La Capital CF are set to deliver exciting content, memorable experiences, and unforgettable moments for fans everywhere in Spain.